At times, there’s a push, an inner necessity, to work tirelessly to be seen for doing more, being more, just to get some kind of validation that what we’re doing matters. And at the end of the day, it’s gut-wrenching to work so hard and still feel like no one cares. To see this work matters. The harm of not seeing the unseen is detrimental to relationships, to people, and to the community. BUT the good news is, you can see the unseen.
Read MoreOur team is curious by nature, and we like to confront things before they confront us, so we started getting our hands dirty early on, reading blogs, attending workshops, and poking around the tool. We have transitioned all of our clients to Google Analytics 4, websites of various scopes and complexities, and we feel very comfortable navigating the whole process.
Read MoreDo you keep a journal? I do. I write letters to myself.
When I decided to start a company last year, I knew from the beginning that it would require some kind of self reflecting platform in order to keep my thoughts clear and keep my goals for the business moving forward.
Throughout my career in both the digital and full service agency spaces, I’ve felt my capabilities have been confined by a generic “big business” way of operating. Why couldn’t my role in marketing be more about the intricacies of my craft and creativity?
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