Digital Marketing Account Manager 

(SEO, Content, Website & Paid Media Management)

Job Description:

We are thrilled to see you here! Mountain Laurel Digital is looking for a clever, curious and intentional Account Manager to join our team. In this role, you will be navigating the constant world of algorithm changes while growing strategic digital marketing work for MLD clients.   

As an Account Manager, you will oversee the implementation and success of digital marketing partnerships. You will communicate directly with clients, ensuring they have a positive and joyful experience with our agency and receive consistent and timely information and updates. You will also communicate with team members and vendors on a regular basis to ensure all goals and deliverables are met on time, on budget and are of high quality.  

This position is primarily remote, though there will be some on-site work with clients and team members. Because we want to build our team locally, the ideal candidate will be based in or around the Raleigh/Triangle area. 

Your Role: 

Account Management Responsibilities

  • Meet with clients to understand and determine project or retainer scope, goals and objectives 

  • Create client proposals, project briefs and estimates

  • Develop, plan and coordinate marketing strategies and advertising campaigns from start to finish:

    • Develop and manage a detailed work plan and timeline

    • Predict resources needed to reach objectives and manage resources in an effective and efficient manner. 

      • Consult with necessary team members to make informed decisions (e.x.: working with content team to determine appropriate content for paid media landing pages)   

    • Manage internal team for digital campaigns. Monitor progress and various departments’ task loads, making adjustments as needed

    • Directly oversee and sign off on all work to ensure that materials adhere to client guidelines and are in line with the current brand strategy

    • Communicate project or retainer updates on a consistent basis to the necessary stakeholders (clients, internal team, vendors, etc.) 

Organizational Growth and Development Support for MLD:

  • Research demand for our products and services.

  • Work closely with our leadership team to outline long-term, sustainable growth for clients through digital strategies and proper goal-setting and evaluation 

  • Continuous industry research, remaining updated on digital trends and providing valuable insights and collaboration to the owner for business strategy development

Important Skills: 

  • An ability to lead engaging, consultative and impactful meetings (in-person and remote) with clients and internal team members

  • Strong public speaking and presentations skills

  • Excellent written and verbal communication skills 

  • An ability to make connections with others and build trusting relationships

  • Collaboration, delegation and conflict management skills

  • Strong organizational, time management and analytical skills

  • Data analysis and reporting experience

  • Budgeting, scoping and forecasting experience

  • Familiarization with project management tools (ex: ASANA) and dashboards

  • Working knowledge of digital marketing practices

  • Base Knowledge of SEO, Paid Media, Analytics and Website Development (Digital Marketing World)

  • Three to five years of project/account management experience

  • Prior agency experience is preferred

What Does it Look Like to Join Our Team?

The Mountain Laurel Digital team proudly retains client partnerships for years. We are dedicated to the relationships we have built and to nurturing those relationships in real, genuine ways. Our clients are our friends. We share conversations around more than just marketing. We connect over the struggles of business ownership; the trials of growth; and the challenge of balance and personal chaos in relationships, families, love and loss that comes with being human.

Fun perks:

  • Simple IRA program

  • Generous paid time off (PTO) for vacation and personal time

  • Fifteen paid holidays

  • Paid family leave policy

  • Funding for continued education resources like conferences, local networking events, online classes and virtual workshops

  • Remote work with access to all Loading Dock co-working locations

  • High degree of flexibility around working hours

  • MLD is working towards becoming B Corp certified

 

At Mountain Laurel Digital, we love working with new creatives and growing our community — we’re an agency focused on building a better tomorrow with our clients, together.

Learn more about our team here or visit our Instagram page to get a feel for our day to day life together.

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If this sounds like an opportunity that interests you, please fill out the form below and send your resume to cnifong@mountainlaureldigital.com. Thanks!